The Huxiang culture of "worrying about the world, daring to be the first, being practical and pragmatic" is an important part of Chinese civilization. The Huxiang traditional Chinese medicine culture is a shining pearl in the treasure house of Chinese medicine and a unique wealth contributed to the Chinese nation. Hunan is a land of talented people. In ancient times, Emperor Yan Shennong tasted hundreds of herbs to save people from diseases and was buried in the land of Huxiang, leaving behind the eternal legend of "Shennong tasted hundreds of herbs, and medicine began to exist" (Note: Shennong tasted hundreds of herbs and encountered seventy poisons in one day. "Liu An Huainan Wang"); many valuable ancient Chinese medicine objects and medical books and pharmacopoeias were unearthed in the Mawangdui Tomb, which proved that the history of traditional Chinese medicine in the Huxiang region has a long history. When Zhang Zhongjing, the medical saint of the Eastern Han Dynasty, was the governor of Changsha, he sat in the government office to see patients, and the term "doctor sitting in the office" came from this. Sun Simiao, the king of medicine in the Tang Dynasty, also came to Xiangxi to collect herbs and practice medicine. The Temple of the King of Medicine in Longshan, Xiangxi, is the oldest memorial building for the King of Medicine in China. The traditional Chinese medicine culture of healing the world and saving lives has been passed down from generation to generation in Hunan. In the 7th year of Shunzhi in the Qing Dynasty (1650 AD), Mr. Lao Cheng (Zaizi, alias Linwushanren) was "worried about the world" and witnessed the hardship of people's livelihood and the rampant epidemics. He opened an unknown small pharmacy on Pozi Street in the ancient city of Changsha. This was the predecessor of Jiuzhitang. As the largest pharmacy in Hunan, Jiuzhitang has better inherited and carried forward the Hunan traditional Chinese medicine culture. At the beginning of its establishment, Mr. Lao Cheng imitated Shennong to personally test the medicine and set a rule of "I must taste my medicine first". All new medicines developed by Jiuzhitang must be tested on himself or his relatives to ensure the safety of the medicine. Jiuzhitang has inherited the essence of the traditional Hunan traditional Chinese medicine culture of "healing the world and benefiting the people", and has formed the humanistic spirit of "medicine should give its best and doctors should ask conscience" that is unique to Jiuzhitang. The ancestral precepts have been handed down from generation to generation and have become the code of conduct for Jiuzhitang people. As a part of traditional Chinese medicine culture, it is still widely spread. Jiuzhitang's traditional Chinese medicine culture has been passed down for 357 years. In this long history of more than 300 years, Jiuzhitang has carried forward the spirit of "daring to be the first" and "being practical" in Hunan culture, combining traditional Chinese medicine pharmaceutical technology with the local water and soil environment of Hunan to form a traditional Chinese medicine culture with Hunan characteristics. Jiuzhitang has improved and improved traditional Chinese medicine processing technology and traditional preparation technology (including exclusive prescriptions and unique Chinese medicine processing technology), representing the highest standards and levels of Hunan traditional Chinese medicine pharmaceutical technology and methods. Jiuzhitang will inherit and carry forward the pragmatic and dedicated business style and the business philosophy of "caring for the poor, benefiting colleagues" and "helping people in distress". Jiuzhitang's traditional Chinese medicine culture is not only a model of Hunan traditional Chinese medicine culture, but also the inheritor of Hunan's traditional culture of "worrying about the world and being practical". After liberation, Jiuzhitang experienced a series of developments such as public-private partnership, public ownership reform, and reform and opening up. At present, Jiuzhitang has developed into the largest pharmaceutical enterprise in Hunan Province and one of the top 20 excellent enterprises in the national traditional Chinese medicine industry. Today's Jiuzhitang has well preserved some unique traditional Chinese medicine techniques and prescriptions that have been circulated in the land of Hunan. At the same time, it has carried forward the business philosophy of ancient Jiuzhitang, which is to treat people with integrity and save the world. Jiuzhitang's business philosophy of "attaching importance to quality and integrity" and "nine parts of affection and one part of profit" has promoted the development of the pharmaceutical industry and social integrity. Jiuzhitang's traditional Chinese medicine culture is an integral part of the traditional culture of the Chinese nation, and it enriches, develops and inherits the traditional Chinese medicine culture. Modern Jiuzhitang people are taking this traditional Chinese medicine culture out of the country and going overseas, promoting the charm of Chinese traditional culture in Japan, the United Kingdom, Southeast Asia and other parts of the world. Jiuzhitang's products are not only good medicines for the world, but also a cultural carrier; Jiuzhitang people are not only merchants, but also cultural envoys.